Friday, February 20, 2009

Production Types

The world of video production has changed significantly as compare to early production methods. Video field production is now well established as one of the three major modes of production (studio production and computer-generated imagery are the other two), increasingly, video production is field production, rather than studio, inside a television station. This kind of production depends on reliable, portable video production equipment and on the ability of skilled production personnel to use it, this blog will cover all the aspects such as single-camera video field production on the equipment that makes it possible and on the production techniques and strategies that can be used to create effective messages through the use of this relatively new technology.Over the past three decades, a seemingly endless stream of technological developments has made video equipment smaller, less expensive, and accessible to more people, as a result of the portability and accessibility of this new technology video has found a host of new uses. Portable video is increasingly being used for personal expression, for independent production, in educational institutions and corporations, as well as in the broadcast arena. These changes revolutionized the field of video production. The introduction of lightweight, portable video field production equipment has moved video production out of the studio and into the field, and the development and refinement of reliable, inexpensive editing systems has made postproduction editing more important than ever in the video production process.Today, the personal computer is finding increasing use as a video production tool and as a means of displaying multimedia programs that integrate video with sound and text. The development of the new ¼’ digital video cassette recording format, aimed at both the consumer and the professional markets, promises to usher in a new age of digital media production and democratic communication.One other comment deserves to be made here. The focus of blog would be on video field production, but this needs to be qualified. I will primarily concentrate on what some writers have called “small scale” field production because this is a type of production that most student and home video producers as well as many independent and broadcast producers are most often engaged in. I am concerned with production that involves a minimum amount of field equipment and a small crew or team. The video producer who has access to a camcorder, a few microphones, a small lighting kit and a simple editing system will find his way in this level of production. While I do provide some descriptions of large-scale productions and production equipment, this is not the primary focus. We should note here that small-scale production does not mean amateur production, because the line between broadcast-quality production and equipment and non-broadcast production is a thin one indeed.


read more:
The Production Company
Working of Production Company
Initial Components of Video Field Production
Camera Working and Parts

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